72% of popular
YouTube thumbnails
contained a human
face, and, on average,
these thumbnails
snagged 921K more
views than thumbnails
without.
Thumbnails featuring
video stills or photos
had more views, on
average (1.7 million),
compared to those
featuring illustrations
(1.4 million).
70% of the most
popular video
thumbnails
contained a title
or explanatory text.
88% of thumbnails
analyzed were colorful
and garnered more
views (617K additional
views, on average)
than their less colorful
versions.
Thumbnails featuring the
emotion of sadness had
the highest average view
count, 2.3 million,
compared to those
featuring joy and humor
(1.5 million) or anger and
fear (818K).
Over seven in ten (72%) of the most popular videos on YouTube in 2020 featured an image of a human, averaging 921,000 more views than those without a human face.
To get more clicks and views for your own video, you might need a few tweaks to your thumbnail image before you upload it to YouTube. Include a title or explanatory text on your video thumbnail describing what viewers can expect when they click your video.
According to its analytics, YouTube has over 2 billion users — a third of the entire internet user base. One billion hours of content are consumed every day. But what makes a video popular enough to click on?
Pompano Beach, FL-based best SEO Companies analyzed 740 of the most popular YouTube videos to break down the most appealing components of the perfect thumbnail.
It extracted 740 videos from YouTube’s API classified as the “most popular” in July 2020 to explore thumbnails of videos as well as various thumbnail design elements.
Video sells products!
Beautiful images can help bring your products to life, but a video enhances the features of your offer, engages all of your customer’s senses, helps buyers get closer to making a purchase decision and will give you an edge over sellers who don’t have video.
Video can also make your product sales flop if not done right
If you’re ready to make a video that actually works for your Etsy products and you don’t know where to start, learn from the pros LIVE as we answer all of the technical, business and creative questions for you in this new webinar.
What You’ll Learn:
Workshop Features:
Who Should Attend:
This workshop is more than just a learning experience; it’s an opportunity to revitalize your YouTube channel, engage with a community of like-minded individuals, and take a significant step towards digital content mastery.
Spots are limited – secure yours today and start creating thumbnails that capture attention and drive views!